P Diddy, also known as Sean Combs, is a well-known figure in the entertainment industry. From his music career to his successful business ventures, he has proven himself to be a savvy businessman. While many people are familiar with his music and fashion empire, there are some lesser-known business moves that P Diddy has made over the years.
One of the most surprising business moves that P Diddy has made is his investment in the water brand Aquahydrate. In 2013, he partnered with fellow rapper Mark Wahlberg to invest in the company, which produces high-performance alkaline water. The partnership was a smart move for P Diddy, as the demand for bottled water continues to grow worldwide.
Another little-known fact about P Diddy’s business ventures is his involvement in the tech industry. In 2015, he invested in an app called Shots Studios, which allows users to create and share short videos. The app quickly gained popularity and attracted investors like Justin Bieber and Floyd Mayweather. This investment shows that P Diddy is not afraid to take risks and explore new opportunities outside of music and fashion.
In addition to his investments in water and tech companies, P Diddy has also dabbled in the world of alcohol. In 2007, he launched a premium vodka brand called Ciroc with Diageo, one of the world’s largest alcoholic beverage companies. The partnership was a huge success, with Ciroc becoming one of the top-selling vodka brands globally. This venture solidified P Diddy’s reputation as a shrewd businessman who knows how to spot lucrative opportunities.
Aside from his investments in various industries, P Diddy has also shown interest in philanthropy. In 2016, he donated $1 million to Howard University to establish a scholarship fund for students from underprivileged backgrounds. The donation was part of his ongoing efforts to support education and empower young people through higher learning.
Overall, P Diddy’s business moves may come as a surprise to some fans who only know him for his music and fashion endeavors. However, these lesser-known investments show that he is constantly looking for new ways to expand his empire and make smart financial decisions. Whether it’s investing in water brands or tech startups, P Diddy proves time and time again that he is more than just a musician – he is a true entrepreneur at heart.
